Competitive Advantage

#strategy What’s your organizations competitive #advantage?

A strategy is made up of an objective, a scope, and a competitive advantage. What sets your team, group, department or organization apart from others? What’s the justification to not get outsourced or replaced by a consultant group?

This is a hugely important question that drives the fundamental way in which you provide your service or function. Understand your advantage and execute on it. Develop your strategy around your advantage and give your day to day work focus.

This makes juggling priorities easy, as you always need to #focus on the advantage. The rest is just noise!